Breaking News

Japan – Right Brain Branding Consultants joins the ranks of international Branding experts in the new 2005 ICO publication on Branding and Design to be released later this year. The book shows examples of work from the world's leading Branding firms; Right Brain Branding was chosen to represent the United States, along with only one other US agency.

Miami, FL – Making It in the Millennium “Branding for the Cultural Arts” was a hot topic in Miami earlier this month, when a panel of branding experts including Tim Pedersen CEO of Right Brain Branding, Gary Press, Publisher of the South Florida Business Journal and Alan Campbell, past Executive VP and Director of Client Services at Young & Rubicam, presented a new series for the Cultural Leaders Forum. The event was hosted by Johnny Regan and Jodi Lynn of VISION:MIAMI and was a virtual who’s who of cultural decision makers in South Florida.

Coral Gables, FL – Speaking recently to an audience of professional business women at The Women’s Chamber of Commerce Professional Business Development series, Tim Pedersen of Right Brain Branding addressed members and guests on how to create professional alliances through referral networking and, more importantly, on developing their own personal brand.

New Look for Right Brain Website
After months of deliberation and development, with redundant designs left to die in obscurely marked folders on the computer desktop, the unveiling of our new website www.rightbrainbranding.com took place earlier in the year.

You will find the usual company information that has been defined necessary by our global interactions. You will also find branding and design references from around the globe that not only shape our opinions and work, but will consistently share the source of our insight and inspiration to you. We are committed to keeping those sources fresh and the information current. Add to that a steady stream of what we are up to here at Right Brain, from international conferences on the power of branding to developing brand strategies to community projects.

Brand Aide 2005

Right Brain Branding recently came up with an ingenious idea - a sort of brand makeover for non-profit organizations and charities, which we titled Brand Aide 2005. The event will provide essential resources for these organizations to re-brand themselves and develop a stronger identity within the community. The 2-day event is scheduled to take place this summer with a crew of web designers, programmers, graphic designers, branding and marketing experts, who have all generously donated their time to create and bring alive the brands and identities of these charitable organizations.

Right Brain is hoping the event, which will be televised, will highlight the importance of branding in non-profits. Tim Pedersen, CEO of Right Brain Branding comments “this is an outstanding opportunity to show support for many worthwhile causes and take part in making a difference to the lives and families of those affected directly and indirectly by these organizations.”

For more information on Brand Aide 2005 or to become involved, please contact Hilary Judge at 305.443.7743

Distinct by Name, Distinct by Brand

, a global leader in training and organizational development, providing programs designed to focus on companies Performance, Effectiveness and Productivity. As part of the process that is brought about through innovative and distinct technology used by Distinctions Incorporated, companies find themselves transformed from displaced entities swimming upstream against a tide of new technologies and processes - to companies and their employees who have a thorough understanding and picture of their organization at every level - from the front desk up.  As these companies go through the transformation process, their Brand, their Identity and their unique message is re-defined and made clear through the Right Brain Process with Right Brain Branding.

Client Focus – Dr. Soler-Baillo